Community Can Help You Build a Killer App . . .
But Don’t Make This Mistake: “The best content is other people” says Dmitri Williams in a recent op-ed article in the L.A. times, making a very good case about the importance of the social aspect in helping new games and platforms succeed. But for social features to work, they need to happen at the right time...
Engagement in VR. 3 Lessons from Queen’s Bohemian Rhapsody Experience.
The Bohemian Rhapsody Experience is a virtual reality music video for Google Cardboard based on Queen’s classic song; produced by Enosis VR in collaboration with Google and Queen, and released last September with some great reviews. David Deal from SuperHype blog called the experience “a more compelling glimpse of the future of VR than any...
3 Questions That Will Help You Make a More Engaging Experience
How can you make your game more engaging and effective? In a nutshell, by making engagement stronger at the different levels of the experience and by making engagement connect to your ultimate goals: monetizing, teaching, or changing behavior. There are 3 questions that can help you figure out how to best do that and they can be applied not only to games, but also to education, VR experiences, and other software that needs to engage users. Let me elaborate. I talked in a previous article how successful games and experiences need to first stand out so your target players notice......
The 5 Ingredients of Successful Games and VR Experiences
What makes a game successful depends on your goals, sometimes it is revenue, sometimes it is number of downloads, impact on your players, etc. However focusing on these outcomes is usually not very helpful as a developer, it is much more helpful to define success in terms of engagement because engagement can be linked directly...Continue reading...
4 Steps Every Successful Game and VR Experience Needs to Go Through
What is a successful game? Defining game success in terms of profits is the easiest and simplest. If game profits are higher than our investment, the game is successful. However this view does not help us know how to make a successful game: what ingredients to use and what processes to follow. How to be profitable depends on your game’s business model, which can vary widely from a free-to-play casual game to a premium VR experience. Furthermore, in some cases success might not even be about profit, but about teaching something or about creating a change in behavior like in......
Welcome to The Anatomy of a Successful Game!
We all want to make successful games: innovative, loved by players, and profitable. But if you have been around game development for a while, you know this is hard to do. There are a lot of risks and pitfalls along the way. The goal of this blog is to help you figure out the ingredients...