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November 2016

The 5 Ingredients of Successful Games and VR Experiences

What makes a game successful depends on your goals, sometimes it is revenue, sometimes it is number of downloads, impact on your players, etc. However focusing on these outcomes is usually not very helpful as a developer, it is much more helpful to define success in terms of engagement because engagement can be linked directly...Continue reading...

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4 Steps Every Successful Game and VR Experience Needs to Go Through

What is a successful game? Defining game success in terms of profits is the easiest and simplest. If game profits are higher than our investment, the game is successful. However this view does not help us know how to make a successful game: what ingredients to use and what processes to follow. How to be profitable depends on your game’s business model, which can vary widely from a free-to-play casual game to a premium VR experience. Furthermore, in some cases success might not even be about profit, but about teaching something or about creating a change in behavior like in......

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